Wednesday, 19 October 2016

Is Mobile App development accessible to Small Business?

For much small and medium-sized business idea of developing a mobile app creates a sense of fear. Business owners are becoming aware of the marketing power the marketing.

Today small businesses are becoming aware of the back that well designed intuitive app can bring a lot of marketing & branding power.  Small business must realize that traditional marketing is slowing becoming irrelevant they need to adapt new age marketing with mobile tech in order to start competitive.

From app development process, time and investment business owner doesn’t quite seriously view it as a new marketing & branding channel that can expand their business. Since last few years, app development has evolved. Time & cost of development has reduced drastically and it is more accessible to businesses of all sizes.

Mobile Apps are no longer considered as a branding exercise. Business owners are becoming aware of the power of the apps in Mktg.

What type of businesses have the Apps ?

According to Business Apps,  early adopters are gyms, restaurants , realtors, professional services such as lawyers, doctors etc. you name it, and someone has an app for it.  Small business have a need for an app since they competitor already have one.

As the demand for the app has increased in last few years so have the capabilities. Due to easy accessibility of the mobile various small business are running to develop their apps to differentiate themselves from their competitor. Today, apps development are cheaper and more efficient than ever before.

How Small Business benefit from Mobile Apps?

According to Pew Research center, 72% of American adults own a smartphone up from 35% in 2011. Approx 90% of media time is spent using Mobile App instead of web browser. This suggests that in next few years mobile tech will dominate the web. Many of the smartphone users would like to know about your company, services, product review etc. before they make a purchasing decision.

Small business should utilize mobile app primarily for branding and improve customer engagement. With Push, notification business can directly send out messages to customers regarding offers, new product launch, news, hot deals etc.  A survey shows that about 85% of the customer who uses an app receive notification within 45 sec. of intimation.

The mobile app can greatly improve their visibility to large extent among the targeted customers.

Is Mobile App Right for your Business?

Once you decided to develop the mobile app next task is to analyze that kind of  features you want in an app. You need an app that adds value to your business and increases customer engagement ratio.  You have done proper market research before developing an app. What kind of apps do your competitors have? What are the features they have? What can you do to improve on the features, so that it can provide value to your customers?

You can ask your customers (take a small survey) about the features that they would like to see in the app.  After deciding on features talk with mobile app developers and see how they can shape your idea into the mobile app.

Easy Access to Small Business:

Mobile app development is easy and accessible to all business. Over the past few years, due to increase in popularity of mobile tech, it is very cost effective and time to market has reduced significantly.  You need to make sure you choose the right development partner for app development.  You need to right down the requirement carefully and discuss it with the various mobile development company. You need to make sure you choose the right company who can help you to launch your app successfully.

Author Bio:

Gaurav Kanabar is the Director of Alphanso Tech, a globally acknowledge IT consulting company providing services in the arena of the Mobile App Development  & iPhone App Development . With immense support from the adroit team, Alphanso Tech has been serving a huge client base worldwide.

Thursday, 13 October 2016

Why The Mobile App Designing Should Be Creative And Attractive?

One of the best methods for application development is to emerge should be self-evident and clear to the developer, but there are examples of numerous application engineers who don't invest almost enough energy and time in it. What an application looks like is the principal perspective that viewers notice – even before they download it and positively before they test it out and perceive what its capacities are. That underlying visual impression influences the whole user experience and will probably determine a definitive accomplishment of an application.

In case have any doubt about the idea of creative application and its importance; simply take a look at Apple Inc. Numerous individuals don't understand that, in spite of that fact that this is now becoming a pioneer in the business, Apple was really not the primary organization to give mobile OS or mobile applications. Before iOS, there were many others like Palm OS, Windows CE, Symbian, and BlackBerry OS. But still, Apple immediately surpassed the opposition in the mobile sector. This was on the grounds that iOS just looked better.

Building your first Mobile App

Mobile application news and trends: Application designers must stay educated of Mobile application designing trends to stay away from getting left behind. The requirement for Mobile applications has reached to the slow-to-change business and industries, for example, banking. U.K. bank Barclays put resources into private cloud and Linux assets to take care of Mobile banking application advancement and development. Barclays is not by any means the only organization consolidating cloud assets and Mobile application advancement.

Mobile application improvement strategy: planning a mobile application strategy is like making the plans for Web applications, and most of the issues and tasks are the same. Some new snags arise with time. While including another mobile application, architect need to inquire whether the company needs to design its own application or get one from a third-party engineer or developer. Outsourcing a Mobile application can become great cost saving option for basic applications, for example, promotional games or marketing. It has the benefit of taking the Mobile application project off the group's schedule rapidly and effortlessly. Nevertheless, this methodology may not be a best fit for applications that need to get to corporate information or different assets behind the firewall.

Mobile application development and designing skills: Company’s mobile application development doesn't require a totally separate skillset from what Web application designers already know. There are some new skills and aptitudes for Mobile designers, and a large group of upgraded best practices, some new ideas to concentrate on, new parts of application designing and mobile ALM.

Cloud Computing Services And Mobile Applications: From numerous points of view, Mobile applications and cloud computing are made for each other. Mobile applications ordinarily have an extensive heap of server-side information access and computing needs that stem from a continually changing number of clients. The on-demand and elasticity nature of cloud assets makes cloud alluring to mobile application developers.

Mobile application lifecycle management (ALM): Numerous application designers are discovering the fact that Mobile application lifecycle management (ALM) is more efficient in the matter of corporate mobile applications. Mobile ALM is difficult as well which means that designers need to stay aware of speedier development cycles.

Mobile application security: Since mobile application development lifecycles are so short, it can be hard to give each part of the Mobile application the consideration it needs. Mobile application designers need to convey working applications rapidly, and may neglect imperative defects in the Mobile application's security. Designers should keep in mind the need to secure corporate information in Mobile applications. It's critical for designers to know about the top Mobile security dangers and how to secure mobile applications against them. For example, the Payment Card Industry Security Standards Council (PCI SSC) has started releasing particular rules for secure mobile designing.

Mobile application testing: Numerous companies either don't perceive the significance of mobile application testing or else do not have the information to viably test these new applications. Testing mobile application is not the same as testing customary Web applications. Cell phones introduce new difficulties for Mobile application analyzers. It's not only the mobile application's code that should be tried. The way the application performs under certifiable conditions is what's truly critical. The QA group needs to concentrate on a particular gadget highlights, geographic area, accessibility of management and different variables particular to cell phones. It regularly requires putting mobile application analyzers in the field.

Author Bio: Varun Kumar Works for as Content Writer. It is the e-tailer Company known for bringing the Smart Watches|Bluetooth Speakers|Power banks models from all major manufacturers at best discounts. The company has a fully operational office and warehouse maintained to make timely deliveries across the nation.

Tuesday, 23 August 2016

Marketing Automation Tools That Every Business Should Be Using

Any smart entrepreneur will realize the importance of tracking the behavior of their prospects. Guiding and following your prospects through every step of the purchasing process is the only way to create effective marketing campaigns that reach customers in a specific, personalized way and increase sales. This is where marketing automation tools become crucial.
How can your business benefit from marketing automation tools?
Marketing automation tools that every business should consider using
What do Hubspot, Marketo, Pardot and ActiveCampaign have in common?
Make your business stand out and get in front of prospects

Among the endless advantages of marketing automation, maintaining consistency when building and sustaining relations with customers is certainly the most important benefit.

If marketers base their communication with prospects on Facebook or Twitter, they may find it challenging to post and tweet on a regular basis. This may be due to many reasons; numerous work tasks and duties, unplanned meetings, family priorities, etc.

Whether you are a proud business owner or a successful marketer, chances are you’re well aware of the importance of creating positive relationships with customers. And just like any other relationship, these require consistency.

marketing automation tools and customer relations

Marketing automation tools help you achieve consistency in the means of maintaining regular relationships with existing and potential customers.

When marketers have a sequence automated posts on a schedule, instead of posting each one manually, they are able to create a sense of constant presence.

Visitors then know that your business or brand is actively engaging with customers. This includes providing fresh and relevant information about the products and services that you sell.

Other benefits of marketing automation tools include better use of data, more effective data storage and increased overall efficiency in the process of completing tasks.

Marketing tools can simplify complex data analyses and help users predict market fluctuations. Effective data storage helps users evaluate their marketing strategy, as well as predict and overcome possible obstacles.

Once you acknowledge and understand the benefits of marketing automation, you find it tricky to choose the right automation tools for your business.

Whether your business is well developed or just a small and fresh start-up business, these tools can help you tailor your  marketing campaigns more effectively.

HubSpot is popular for a couple of reasons, but one reason stands out above the rest. This is probably the most user-friendly platform you will find. It is convenient, straightforward and intuitive to use.

In fact, this is probably the only platform where you dive straight into advanced marketing tactics without having to read any documentation.

When you do eventually need help, HubSpot offers excellent support and documentation.

While HubSpot was originally built for smaller businesses, it is now used by larger businesses too. So regardless of the stage your business is in at the moment, you might want to look into this platform to see whether it meets your needs.

HubSpot represents the perfect example of a "marketing automation solution"

It offers the ability to manage and email your leads. It allows you to create, manage and promote content. It includes basic SEO features and a decent amount of templates. It helps you capture leads and create landing pages as well as do all of your split-testing.

This is the same rough feature set that's common to all marketing automation platforms. The differences are slight and primarily in the style of implementation. Some tools have a few extra features that stand out. Others differentiate themselves in how they implement the basic features, and whether it fits your company culture.

While we could try and list all of the pros and cons of HubSpot compared to the other platforms, there's really no need. HubSpot offers a free trial where you can fully test whether it meshes with your needs. This is far superior to reading any reviews or opinions on which platform will or won't meet your needs.

most effective marketing automation tools

Unlike HubSpot, Marketo isn't suitable for any business at any stage. It specifically targets medium to enterprise level customers and its pricing points reflect this. If you're a small business owner, feel free to ignore this vendor altogether for now.

The one area where Marketo differentiates is in its focus. It was always focused more on B2B types of businesses. This reflects in the depth that same of its features have.

This explains why it has some of the best lead-nurturing functionality. But it also explains why it isn't very user friendly. Whereas HubSpot can be picked up by anyone in minutes, Marketo assumes you have a staff of IT people and marketing specialists to handle it.

Pardot is another marketing automation tool that you will like if you're on a B2B business model. One of the first things people notice when compared to Marketo, is its ease-of-use. It isn't as simple to use as HubSpot, but it is probably the most intuitive out of the enterprise tools.

Being a Salesforce product, you might want to consider it if you're a Salesforce fan. Obviously being a product of the same company, it has excellent integration and syncing with Salesforce.

The one thing you sacrifice with Pardot (in comparison to Marketo) is the lack of depth to the features. You get a more pleasing and usable interface, but the features are a lot more shallow.

marketing automation tools and customer information

If your marketing automation needs are primarily about nurturing leads through email, ActiveCampaign is the one for you. Nobody beats ActiveCampaign at email marketing automation.

The great thing about ActiveCampaign is that it makes complexity easy. It allows you to set up even the most complex marketing strategy an experienced marketer can come up with. Yet it makes even such a complex setup seem like playing a simulation game - it is very intuitive to do. In the rare chance that you get lost, it provides some excellent learning resources for newbies. Due to this, ActiveCampaign can be practical for businesses of all sizes.

In the sea of marketing automation tools, Hubspot, Marketo, Pardot and ActiveCampaign are recognized as reliable products that most every business should consider using. Despite their differences, these four tools have a lot in common. They help marketers focus on their prospects and accelerate them through the sales funnel via an act-on solution.

Hubspot, Marketo, Pardot and ActiveCampaign are all well integrated with other popular solutions. These are tools that are dynamic and offer numerous features, all to the benefit of your marketing strategy. They will all help you with implementing a quality inbound strategy. These marketing automation tools help marketers attract more visitors to a website, convert them to leads and even paying customers.

marketing automation tools convert leads into customers

Within the past few years, marketing has changed significantly. Instead of pushing products or services onto potential customers, marketing is now based on intriguing people and earning their interest.

While the “old” marketing relied on one-way communication through slogans and short messages, modern marketing communication is all about two-way, interactive communication. Modern marketers don’t play “chase and catch” to find customers anymore; they don’t practice cold calling as much as they used to. Now, they tend to base their marketing strategy on entertaining and educating prospects.

If you are looking for an effective way to reach out to prospects and convert leads to customers, you should consider a modern marketing approach. Regardless of the size of your business, using some of the marketing automation tools mentioned above will help you achieve positive results.

In addition, these marketing automation tools can decrease your costs. With a good automated solution, it takes only one employee to set up lead nurturing and complex marketing campaigns, rather than a dozen experienced marketing professionals. After your marketing campaign has been set, your business will automatically send out numerous personalized emails to prospects, based on their specific interests.

Whether you choose Hubspot, Marketo, Pardot or ActiveCampaign, you'll be able to track the way your prospects interact with your business. Each of these marketing tools can provide you with detailed information on website visits and clicks, content downloads, and much more. This will help you understand their decision-making process and create better relationships through interactive communication, and appropriate, well-timed reactions.

Thursday, 21 January 2016

SEO & Digital Marketing Tips for 2016, Digital Marketing Strategies in 2016

Online Marketing Offers Digital Marketing Tips for 2016:

Guarantee that your 2016 advertising arrangement incorporates these computerized procedures to effectively advance your business on the web.

As we start the new year, it's a great opportunity to audit your advanced promoting techniques and guarantee that you're doing whatever you can to make the best online vicinity for your business.

Digital Marketing Strategies in 2016:

Responsive Design - 2016 is the year to kick up your responsive site vicinity. Google has officially given flags that how pages take a shot at portable will be instrumental in versatile inquiry rankings. In April 2015, Google revealed their portable neighborly redesign, reporting that they would be boosting the positioning of versatile agreeable pages on versatile indexed lists. Therefore, numerous mixed to put a speedy and basic arrangement set up. Make a point to incorporate a financial plan for responsive advancement in your 2016 computerized showcasing spending plan and be prepared to convey versatile to the following level (i.e. a well working, easy to understand responsive site). Every page ought to be assessed for it's responsive quality and improved from that point. This might imply that you require another site, yet in the event that you don't get on the temporary fad now you can expect a drop off in activity as Google begins organizing responsiveness.

Versatile Purchase Verifications - Did you realize that 90% of buyers use cell phones while shopping in store.? Ensure your own particular site is responsive and incorporate surveys on your site for social evidence and to construct trust. Shoppers are hoping to confirm the buy they are going to make so guarantee that your site answers the inquiries they have personality a primary concern.

Interest-Specific Website Searches - Recent exploration by Website Magazine demonstrates that 80% of item quests begin on This backings the pattern of inquiry developing on interest-particular sites. Shoppers now have a large number of choices for inquiry. Pinterest is a major player in style, sustenance and create seeks, Houzz is a go-to asset for inside outline and home rebuilding, and Tripadvisor is blasting with pursuits identified with travel. While you ought to still keep a strong SEO procedure set up, ensure you are likewise prepared to bat where your group of onlookers is playing. Guarantee and upgrade profiles and draw in with your group of onlookers on these asset sort sites.

Site Security - Google reported in October 2015 that they've seen a 80% expansion in hacked sites. Programmers can cut your site down or they can add code is to your site without your insight. This can signal your site as hacked and Google will drop your rankings quicker than a hot potato. For 2016 ensure you have a site security arrangement set up. It ought to incorporate a firewall, reinforcement arrangement and normal upkeep keeping in mind the end goal to consider every contingency.

Video - We've been stating it for two or three years as of now however numerous little organizations still aren't using video to amplify their advertising. In the event that you require a couple motivations to incorporate it in your 2016 spending plan, here you go:

  1. • Video recounts a story you can't tell with words or photographs
  3. • Video is a web crawler positioning promoter past whatever other apparatus
  5. • Video can be utilized as a part of numerous courses: on your site, online networking, email showcasing, TV, on area, for presentations, on index and survey sites, and so on. The mileage you can escape video is definitely justified even despite the speculation
  7. • Youtube is the #2 web crawler on the planet. You should be there.

Email Marketing - Email showcasing is not the sexiest instrument on the planet, but rather it's a workhorse. By Magazines' November 2015 version, "results from exploiting the email advertising direct are unmatched in the computerized domain today." Email can be unimaginably alert when connected in the right way. Likewise with everything else, versatile keeps on being a top prerequisite for effective battles in this domain also. Email showcasing ought to be a piece of your advanced technique for 2016. Put an arrangement set up to develop your email list and considering catching deals/leads with greeting pages and ensure your battles are streamlined for versatile. We incline toward Constant Contact as our email advertising apparatus, you can get a free email showcasing 30-day trial here.

On the off chance that you need to see your business develop in the new year, you have to guarantee that you have a solid computerized vicinity. Remember these tips as you plan your advertising spending plan. On the off chance that you have addresses or are considering a change to your online arrangement, get in touch with me at

About the Author:  Hi i am Pravesh Maurya. I have over 4 years' experience in SEO, SMO, SMM, PPC and Digital Marketing. 

Wednesday, 20 January 2016

Top 50+ Dofollow Social Bookmarking Sites 2016, Instant Approve 5 PR Bookmarking Sites List 2016

100+ Free High PR Dofollow Social Bookmarking Sites List 2016:

Sociable suggest good deal persons or perhaps a few community, in order the thing is that Social bookmark management will be a group of those who take a note of factor that distributed by many people, Together with Social bookmark management it is possible to write about your content from the internet pages or perhaps web 2 . 0 or perhaps audio or perhaps what you want then persons will dsicover it your current putting up, in case persons think your content will be very good or perhaps beneficial they'll take a note of as well as pace it.

Using this type of High PR Dofollow Social Bookmarking Sites List, we developed, you will get good deal advantages for your company while other people having difficulties locating top quality back links because of their sites as well as a lot of them paying a lot of money regarding SEARCH ENGINE OPTIMISATION firms to help makes it. You'll be able to send just about any internet pages as well as content from the small business and obtain totally free Backlink because of it.

Sr.N. Website list

Tuesday, 29 December 2015

Top 35+ Free Web 2.0 Sites list in 2016 | Best Web 2.0 Sites List | Top 10+ Web 2.0 Submission Site 2016

Nowadays web 2.0 Backlinks are one of the most quality Backlinks according to many SEO professionals. I am partially agreed with this. If you intelligently build web 2.0 backlinks, then it will certainly help. However overdoing same things will harm your SEO campaigns in many ways. So only post quality articles in quality web 2.0 sites and try to make backlinks within a limit.
Finding web 2.0 sites to post articles is one of the most challenging jobs SEO people faces. Accept it that you also searched for “top web 2.0 sites list” , “dofollow web 2.0 sites list” at some point of time.

I know there are many web 2.0 site lists available around the web. However most of them are randomly selected and added in the list. I however tested each and every web 2.0 blog in my list and every web 2.0 sites are working at the time I am posting this article.
Please note that the below list can be updated over time since I modify the web 2.0 site list each time I find any new web 2.0 site or if I notice that any web 2.0 site is down.
So basically coping the list will only do your half work. Keep visiting the site and checking out the list after some days will help you to get maximum leverage from my experiences and findings.

How to Use Web 2.0 Sites to Get Back links in 2016:

You can create a blog post or articles and then post directly to high pr Web 2.0 sites. Some websites redistribute your content across RSS feeds and others simply create a directory style listing that is searchable.
Search engines always follow the distribution of posted content and index it for display. Your content will remain active in search engines or will change as you make changes. Building backlinks from high pr  web 2.0 slowly and steadily helps your page rank to increase.

Below is the 38 web 2.0 sites with their page rank –

Serial Number Web 2.0 Site Page Rank
1 9
2  8
3  8
4  8
5  8
6  7
7  7
8  7
9  7
10  7
11  6
12  6
13  6
14  6
15  6
16  6
17  5
18  5
19  5
20  5
21  5
22  5
23  5
24  5
25  5
26 5
27  5
28  5
29  4
30  4
31  4
32  4
33  3
34  3
35  2
36  2
37  0
38  0

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